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Poster: Acramel at 1/16/2006 8:20:11 AM PST
Subject: Marketing question
   I like to pay for my game time using the 60 day pre-paid game card.

One thing I have yet to understand the logic of, is that the game card comes in a full size plastic dvd case.

This seems a bit of overkill when the game card is only the size of a credit card.

Whats more you can never use the dvd case again as it doesnt have a centre mounting to hold a cd/dvd.

I end up chucking the case away. What a waste.

Why Blizzard ?

Why spend more money on the box when you could eliminate the cost and make the game card cheaper to players?

*scratches head in puzzlement ?*

Or at the very least, press a cd/dvd centre mounting into the case so we can re-use the box.

You know, looking after the environment , being eco-friendly and reducing waste etc ?

Us Taurens are very keen on looking after the environment you know

:-))
  http://forums-en.wow-europe.com/thread.aspx?fn=wow-general-en&t=784865&p=#post784865
 
Poster: TechLead at 1/19/2006 3:42:15 AM PST
Subject: Re: Marketing question
  

Q u o t e:
Its obveous, its not blizzards deciding that its in DVD cases, its the computer game shops, they want a product casing that fits into theyre existing shelves, not something they have to think of a new way of storing



Correct, that is indeed the reason :)
The Hamster did it ...
  http://forums-en.wow-europe.com/thread.aspx?fn=wow-general-en&t=784865&p=#post791593

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